Emily Concannon – Your Travel Planning Business

Launch Your Own Travel Planning Business—Without the Guesswork

Dream of turning your love for travel into a thriving business? Your Travel Planning Business by Emily Concannon gives you the exact roadmap to build a profitable, flexible service—no expensive certifications, no years of trial and error, and no reliance on unpredictable social media algorithms. Whether you’re starting from scratch or refining an existing side hustle, this course delivers step-by-step guidance to attract clients, design unforgettable itineraries, and scale your income—all on your own terms.

Why This Isn’t Just Another Travel Agent Course

Most programs teach you how to become a travel agent—tied to host agencies, commission structures, and rigid booking systems. This course flips the script. You’ll learn how to position yourself as a travel planner: a trusted advisor who crafts personalized trips, earns direct fees, and keeps full control over your business. No middlemen, no hidden cuts, and no need to book flights or hotels unless you want to.

Here’s what sets this approach apart:

• Client-first focus: Work with travelers who value your expertise and pay you directly for your time and creativity—not just for reservations.
• Flexible pricing: Charge hourly, per package, or per day, with tiered options to maximize earnings without overcommitting.
• Multiple income streams: Combine planning fees with affiliate revenue, upsells, and passive income from your blog or newsletter.
• Low-overhead launch: Skip costly certifications and host agency fees. Start with just a laptop, a few key tools, and your unique perspective.

What You’ll Actually Learn (And Why It Matters)

This isn’t a surface-level overview. The course dives deep into the how—not just the what—so you can implement strategies immediately. Here’s a taste of what’s covered:

Mastering the Travel Planning Process

Ever wondered how to turn a client’s vague “I want to go somewhere amazing” into a detailed, stress-free itinerary? You’ll get:

• A sample intake form to uncover your client’s budget, style, and must-haves in minutes.
• Pro tips for researching destinations you’ve never visited—so you can confidently plan trips anywhere in the world.
• Strategies for creating “choose your own adventure” itineraries that cater to different budgets and preferences.
• How to set boundaries and manage expectations—so you avoid scope creep and last-minute panics.

Pricing Your Services for Profit (Without Underselling Yourself)

One of the biggest hurdles for new travel planners? Figuring out what to charge. This course breaks down:

• The pros and cons of hourly vs. package vs. per-day pricing—and how to pick the right model for your business.
• How to design tiered packages (basic planning, premium add-ons, VIP concierge options) to appeal to different client budgets.
• Scripts for communicating your value—especially if you’re not booking flights or hotels for clients.
• Essential contracts, terms, and deposit systems to protect yourself and streamline payments.

Creating a Client Experience That Sparks Referrals

Happy clients = repeat business and word-of-mouth referrals. You’ll learn how to:

• Organize itineraries beautifully and efficiently using tools like Canva, Notion, and Travefy.
• Handle discovery calls like a pro—so you convert inquiries into paying clients.
• Add personalized touches (think surprise upgrades, handwritten notes, or curated local experiences) that make your service unforgettable.
• Use email templates and follow-up processes to nurture relationships and encourage repeat bookings.

Marketing Your Services—Without a Huge Audience or Paid Ads

You don’t need thousands of followers to attract clients. The course covers:

• How to structure a simple, high-converting website with just the essential pages (no fluff).
• SEO strategies for travel planners—so your blog posts rank on Google and bring in organic traffic.
• How to leverage Pinterest, Facebook Groups, and short-form video (TikTok, Reels, YouTube Shorts) to showcase your expertise.
• Email newsletter tips to nurture leads and turn subscribers into clients.
• When and how to use paid ads (without wasting money on ineffective campaigns).

Scaling Your Business—Beyond One-on-One Clients

Once you’ve mastered the basics, you’ll explore ways to grow:

• How to manage multiple clients efficiently—so you avoid burnout and keep quality high.
• When to hire a virtual assistant or build a small team to handle admin tasks and free up your time.
• Strategies for automation and outsourcing—so you can focus on what you do best.
• How to create digital products or group trip planning for passive income.
• Tactics for collecting and leveraging testimonials to build credibility and attract higher-paying clients.

Bonus Resources to Fast-Track Your Success

The course includes done-for-you templates and tools to save you hours of work:

• A package pricing calculator to help you set rates confidently.
• A client intake form template to streamline your onboarding process.
• Sample “Work With Me” page templates to convert website visitors into clients.
• Email templates for client communication, follow-ups, and referrals.
• A website setup guide to get your site live in a day—even if you’re not tech-savvy.
• Access to a private Facebook group for ongoing support and networking with fellow travel planners.

Who This Course Is For (And Who It’s Not For)

This course is perfect for:

• Aspiring travel planners who want to start a business without expensive certifications or host agency fees.
• Side hustlers or freelancers looking to monetize their travel knowledge and organizational skills.
• Bloggers or content creators who want to add a service-based income stream to their existing platform.
• Experienced travel agents who want to transition to a more flexible, client-focused model.

It’s not for:

• Those who want to become traditional travel agents (this course focuses on planning, not booking).
• People who expect overnight success—building a business takes time, effort, and consistency.
• Anyone unwilling to put in the work to market their services and refine their client experience.

Ready to Turn Your Passion for Travel Into a Profitable Business?

With Your Travel Planning Business, you’re not just buying a course—you’re investing in a clear, actionable system to launch, grow, and scale a business that fits your lifestyle. No more piecing together free advice that leaves you confused. No more wasting time on strategies that don’t convert. Just a straightforward path to attracting clients, designing unforgettable trips, and earning a living doing what you love.

Access the course now and start building a business that lets you work from anywhere—while helping others create memories that last a lifetime.

Downloadable Course Content

• Module 1: Introduction to Travel Planning
  • Welcome & Intro
  • What a Travel Planner Is (and Isn’t) & How It’s Different From a Travel Agent
  • Tools You’ll Need To Launch Your Travel Planning Business
• Module 2: The Travel Planning Process (Step-by-Step)
  • How to Get Clear on Your Client’s Goals, Budget, and Style
  • Sample Intake Form and Questionnaire
  • The Top Research Tools for Travel Planners
  • How To Handle Destinations You Haven’t Visited
  • Creating Optionality: Budget vs High-End & “Choose Your Own Adventure” Itineraries
  • Managing Timelines, Expectations, and Boundaries
• Module 3: Pricing, Packages, and Delivering Your Service
  • How to Price Your Services (Hourly vs Package vs Per-Day)
  • Tiered Packages (Basic Planning, Premium Add-Ons, VIP Concierge-Like Options)
  • How to Communicate Value (Especially If You’re Not Booking for Them)
  • Client Contracts, Terms, and Deposits
  • How To Deliver Your Clients’ Itineraries
  • Travel Planner Automation Tools For Saving Time
• Module 4: Creating a Wow-Worthy Client Experience
  • AI vs Human Content: Why Your Voice Matters
  • How to Organize Your Trip Plans Beautifully
  • How to Handle Discovery Calls Like a Pro
  • Tools For Creating Beautiful Itineraries (Canva, Notion Templates, & Travefy)
  • Branding Your Client Experience (Personalized Touches, Surprises, Added Value)
  • How To Land Repeat Clients & Gain Referrals (Email Templates & More)
  • Surprise & Delight Strategies
  • Thank You Packages That Spark Referrals
  • Client Follow-Up Templates & Processes
• Module 5: Marketing Your Services (Website, SEO, Social, and More)
  • Website Structure: What Pages You Really Need
  • How To Create Blog Post Content That Gets Readers and Clients (SEO for Travel Planners)
  • Using Pinterest to Promote Your Trip-Planning Services
  • Facebook Groups vs. Pages: How to Use Both for Your Travel Planning Business
  • Short-Form Visibility: TikTok, YouTube Shorts, and Reels
  • Using Email Newsletters to Nurture and Gain More Clients
  • Using Flipboard to Grow Your Client Base
  • How To Run Paid Ads on Facebook to Get More Clients
  • How to Use Your Blog (If You Have One) to Bring in Planning Clients
• Module 6: Optimizing Your Website for Conversions
  • How To Use Your Website As A Billboard
  • Creating a “Work With Me” Page that Converts
  • High-value Freebies That Turn Readers Into Clients
  • Client Inquiry Systems (Forms, Booking Platforms, CRM tools)
  • Booking Flow: How to Make It Smooth
• Module 7: Additional Income Streams for Travel Planners
  • Affiliate Marketing as a Planner (How To Use Your Links Inside Client Itineraries)
  • Top Converting Affiliate Programs You Can Join Today
  • Turning Your Blog + Email List into Passive Income
  • Monetizing Your Newsletter with Sponsorships
  • Making Money From Display Ads (When It’s Worth It and When It’s Not)
  • Upsells & Add-On Services to Increase Average Client Value
• Module 8: Real Talk & Scaling Tips
  • Managing Multiple Clients Efficiently
  • Hiring Support: VA or Building a Small Team
  • Automation and Outsourcing
  • Testimonials and Case Studies: How to Ask, Use, and Share Them
  • Long-Term Vision: Digital Products & Group Trip Planning
• Bonus: Templates & Resources
  • Package Pricing Calculator & Example Service Packages
  • Client Intake Form Template
  • Sample “Work With Me” Page Template
  • Freebie Opt-In Ideas and Templates
  • Client-Planner Process Email Templates
  • Affiliate Links and Booking Hub Set-Up Guide
  • Client Welcome Packet Template
  • Client Anniversary Calendar
  • Raise Your Rates Toolkit
  • 2026 Quarterly Goal Planner
• Bonus: Protecting Your Travel Planning Business
  • Services Agreement Template
  • Terms of Service Template
  • Your Role & Responsibilities as a Travel Planner
  • Legal Basics for Client Work
  • Legal & Business Protections as You Grow
• BONUS MODULE: Website Set-Up Guide
  • Step-by-step walkthrough to get your website live in a single day, even if you’re not tech-savvy
• Bonus: Lifetime Access to the Private Facebook Group
  • Get ongoing support, ask questions, and network with other travel planners building their businesses alongside you