Justin Blackman – Voice Guide Creator: Unleash the Power of Brand Voice
Ready to transform your copywriting skills and help brands discover their unique voice? Justin Blackman’s Voice Guide Creator course is your ultimate resource for mastering brand voice and delivering high-value services to your clients. This comprehensive, downloadable course is packed with actionable insights, tools, and techniques that will set you apart in the competitive world of copywriting.
What You’ll Gain from This Course
Comprehensive Course Content
Immerse yourself in over 5 hours of video training, complete with downloads and captions for every video. Designed to be accessible and easy to follow, this course ensures you get the most out of every lesson.
In-Depth Voice Analysis
Learn 300+ ways to describe your client’s voice and discover how to pinpoint the most effective ones. This skill is crucial for creating compelling and authentic brand voices that resonate with audiences.
Essential Feedback Techniques
Master the art of asking the right questions to gather better feedback, both before the project starts and during the edit phase. This ensures that your work aligns perfectly with your client’s vision.
Sample Codex Persona Voice Guide
Gain access to a sample Codex Persona voice guide that works with any brand or industry. This tool is invaluable for creating consistent and impactful brand voices.
Rubrics for Copy Evaluation
Use our rubrics to evaluate any type of copy, ensuring that your work meets the highest standards of quality and effectiveness.
The Voice Toolkit
Discover the software we use to ensure you’re nailing voice every time. This toolkit is your secret weapon for creating perfect brand voices.
Sample Proposals and Conversations
Learn how to package and sell the Codex as a service with sample proposals and conversations. This will help you pitch your services effectively and win more clients.
Brand Voice Builder
Create a brand voice from scratch with our Brand Voice Builder. This tool is essential for developing unique and compelling brand voices that stand out in the market.
Special Bonus: Write Like Anyone
Your access to Voice Guide Creator includes Write Like Anyone, a deep dive into mirroring any client’s writing style and helping them find their own voice. Plus, enjoy monthly office hours for additional support.
Master Key Skills and Techniques
The 3 Elements of Voice
Learn the 3 elements of voice and how, like a DJ, adjusting the levels produces a completely different sound. This knowledge is fundamental to creating versatile and dynamic brand voices.
9 Voice Types
Explore 9 voice types with video examples of each in action. This will help you understand the nuances of different voices and how to apply them effectively.
Kernel Content
Discover your clients’ “Kernel Content,” a critical element of their body of work that is almost always overlooked. Learn what it is and how to find it to create more authentic and impactful brand voices.
The Journalist’s Guide
Find out about the one book all journalists use and how it shapes voice. This insight will help you refine your writing and create more compelling content.
6 Key Sections of the Codex Persona
Master the 6 key sections of the Codex Persona and learn how to develop them. This framework is essential for creating comprehensive and effective brand voices.
Artificial Intelligence in Writing
Learn how to use artificial intelligence to analyze writing. This cutting-edge technique will help you evaluate and improve your copy with precision.
Feedback Worksheets
Use our 2 worksheets to get and track better feedback. These tools are designed to help you gather valuable insights and improve your work continuously.
Packaging and Pitching the Codex
Discover how to package and pitch the Codex, whether you’re an in-house writer, offering it as an add-on service, or as a standalone offer. This knowledge is crucial for selling your services effectively.
Pricing Strategies
Understand why traditional pricing models don’t work for the Codex and what to do instead. Learn how to provide maximum value and warrant maximum prices, including a breakdown of an actual $20,000 Codex Proposal that you can even steal.
Creating a Brand Voice from Scratch
Master the art of creating a brand voice from scratch—a highly desirable and profitable skill. Plus, it’s insanely fun!
Course Details
- Size: 33.42 GB
- Delivery: Online Stream (+ Download)
Access the Course Now
Don’t miss out on this opportunity to transform your copywriting skills and offer high-value services to your clients. Access the Voice Guide Creator course now and start your journey towards mastering brand voice.



Reviews
There are no reviews yet.